
Helping visionary founders scale with clarity, peace, and intention.
Because the next level of your business shouldn’t cost you your peace.
It’s not that your business isn’t working.
It’s that the way you’re working... isn’t.
You’ve built something real. Clients are happy. Revenue is growing.
But behind the scenes? It’s a little too chaotic.
There’s no clear system for how things get done. Your team is talented, but everyone’s operating off memory, Slack messages, or that one spreadsheet no one wants to touch. You’re constantly making decisions on the fly, fixing what’s broken, and trying to grow while keeping everything held together with duct tape and good intentions.
You don’t need more hustle. You need a business that’s structured to scale.
That’s where we come in.
The Koi Collective helps purpose-driven founders simplify and streamline their operations - so they can scale sustainably, lead with ease, and reclaim their time.
Our work isn’t about surface-level fixes. We go deep. We get clear on what’s working, what’s not, and what needs to shift - then create a custom roadmap that helps you move forward with calm confidence.
Whether you're preparing to grow your team, systematize your service delivery, or finally build the backend your business deserves, we help you:
Clarify your vision and how your operations should support it
Uncover inefficiencies and bottlenecks that are slowing you down
Restructure the way work flows across your team
Build systems that are sustainable - not stressful
Without burnout, backtracking, getting lost in distractions that don’t actually move your business revenue forward, or unfinished projects that you have had on your to-do list for months, maybe even years.
You bring the vision. We help you make it real - without burning out or backtracking.
What We Do
Our Approach
Simple. Strategic. Sustainable.
We don’t believe in complexity for the sake of it. And we don’t drop templates into your business and call it a day. Our approach is hands-on, personalized, and focused on clarity.
Every project starts with understanding your goals, your people, and the kind of business you actually want to run. Then we help you build the operational foundation to match it.
The Best Place to Start
Phase 1: Clarifying Operations & Crafting Your Strategic Plan
This is the foundation of everything we’ll build together. In this first phase, we take a close look at how your business is running behind the scenes - what’s working, what’s not, and what needs to shift to support your next stage of growth.
This work is grounded in the PEACE Framework - so what we build together is purposeful, empowering, aligned, clear, and built to last.
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What to keep, fix, or let go of in your operations
Where your team and workflows need support
The specific steps to streamline and strengthen your business
How to realign your day-to-day with your vision and values
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You’re generating consistent revenue but the backend feels messy or hard to manage
You’ve grown quickly and need smarter systems to support where you're headed
You’re onboarding or managing a team - and it’s clear things aren’t as clear as they should be
You want to step into more of a leadership role, but your current setup keeps pulling you back into the weeds
You know your operations aren’t matching the level of business you want to build - and you’re ready to change that.
💸 Investment starts at $2,000. Pricing may vary based on team size and complexity.
Phase 2: From Strategy to Execution
Once we’ve built the plan, this is how we bring it to life - together.
In Phase 2, we roll up our sleeves and make the changes needed to help your business run smoothly and sustainably. Whether that means simplifying workflows, optimizing your tools, supporting your team, or managing implementation - this is where it all comes together.
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Execute the strategy we created in Phase 1
Refine systems, processes, and team responsibilities
Build an operational foundation that supports growth and peace
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You’re ready to move from “ideas” to action
You want help implementing changes the right way - not just fast
You want your team supported, your systems to work, and your time back
Support can look like hands-on consulting, fractional COO work, or custom project builds depending on your needs - but it’s always aligned, intentional, and focused on sustainable change.

The Koi Collective Community
This space is for business owners who seek guidance and support alongside like-minded entrepreneurs. This is a place to grow your network, get real-time feedback, stay on track between projects, and learn strategic tools to grow your business peacefully.
Our Purpose and Philosophy
Our Philosophy: The PEACE Framework
🪷 Purpose: Your operations should reflect your mission.
🪷 Empowerment: Your systems should support your people.
🪷 Alignment: Your workflows should match your values.
🪷 Clarity: Simplicity drives smarter decisions.
🪷 Excellence: Everything we create is built to last.
Our Purpose: To bring peace, clarity, and sustainability to the way founders run their businesses - so they can scale with intention and lead with ease.
Let’s Create Calm That Scales
Whether we work together for a project or a long-term partnership, our approach is the same: calm, focused, and aligned with what matters most to you.
Hi, I’m Alicia Michelle - Founder of The Koi Collective.
I believe that seasons of hustle aren’t meant to be permanent - and that the backend of your business should be just as intentional as the front.
I started Koi to help visionary founders create businesses that feel as good behind the scenes as they look from the outside. My work is about creating more space - for peace, for purpose, and for what’s next.
Let’s build something that works beautifully - for you, your team, and the life you actually want to live.
This is what clients have to say about working with us:
“My business will be significantly more efficient and organized because of the work completed. My team can collaborate more effectively, meet deadlines more consistently, and reduce the time spent. Long-term, I see this improving productivity, reducing stress, and ultimately helping my business scale more smoothly.”
“Alicia went above and beyond multiple times during the course of our working together to ensure I was set up for success. I felt like she truly cared.”